Project Overview
What Is Roambat
Roambat is a travel blog for 25-34-year-old adventurers exploring with friends. Find essential tips on what to do at various destinations.
What’s Its Purpose?
Roambat was created as a leisure platform for blog writers to share their opinions and intriguing research on places they’ve traveled to or plan on traveling to.
Assignments
Content Creation
Produce unique, high-quality content addressing searcher inquiries with a distinctive perspective.
Google Visibility
Set Up Google Analytics and Search Console for visibility and effective website traffic tracking.
Rank In Google
Investigated methods of ranking such as internal and external link-building and SEO optimizations.
Course Of Action
Explore my project processes through videos.
Results
During this 4-month project, I accomplished the following:
Summary
Upon establishing this travel blog, my objective was to attract readers and promote a brand without significant upfront costs. I achieved this by crafting content and adhering to SEO best practices to rank on Google. Utilizing tools like Ahrefs, I identified effective long and short-tail keywords to guide my blog content. 3-months and 12 posts later, I received 71 impressions and 9 clicks on my website.
Moving forward, my goal is to advance my digital marketing expertise by refining SEO processes including market research, writing style, and enhancing marketing analytics capabilities.
